The most significant trends this year have been:
· a marked decline in snow, snowmen and snowflakes, probably due to climate change and a generally mild winter (so far). Also Santas, maybe out of disillusionment;
· a significant increase in birds. Robins have risen by 50%, and other species make their first showing, notably geese and turkeys. Both of these appear to have been alive at the time the card was produced, and presumably were consulted as to their posthumous appearance;
· Glued-on glitter has almost entirely vanished. This may be one of the few welcome outcomes of austerity.
The full figures (last year’s in brackets):
Snow/Snowmen/Snowflakes: 2 (12)
Santas/Reindeer: 3 (9)
Animals/Birds: 17 (7)
(of which Robins: 6 (4))
Landscapes: 6 (7)
Boats: 0 (3)
Nativities/Wise Men/Angels: 4 (3)
Christmas trees/Baubles: 5 (3)
Comical: 1 (1)
Puddings: 0 (1)
Homemade/designed: 5 (4)
Cards with glued-on glitter: 1 (5)
Ecards: 1 (1)
Wonderfully weird: 1 (3)
The Card of the Year Award goes to Mig, for her wonderfully weird Perspex Still Life.
As a sidenote, cards in general seem to have got bigger again, having shrunk to stamp-size in previous years. Is this akin to skirt lengths in hard times?